In 2012, James Nike signature shoes sold $ 300 million, compared to 2011, sales rose as high as 50%. This makes him no doubt become the best selling shoes 2012 NBA player.
Why James shoes so popular, "With James's performance on the pitch more and more exciting, and his star status is also gradually increased. Media high degree of concern, let James shoes sales rose a lot." Some market participants such comments to.
Notably, the Lakers star Kobe Bryant - Bryant shoes sales ranked second in the league, Bryant 8 on behalf of his endorsement signature shoe in 2012 sold $ 50 million. This contrast in 2011, Bryant's shoes sold some decline.
U.S. retail sales of basketball shoes
1, LeBron - James: $ 300 million
2, Bryant - Bryant: $ 50 million
3 - Carmelo Anthony: $ 40 million
4, Kevin - Durant: $ 35 million
5, Derek - Rose: $ 25 million
6, John - Wall: $ 5,000,000
7, Dwight - Howard: $ 5,000,000
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